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Convenience, availability and flexibility are always appreciated by shoppers, so it’s no wonder that gift cards are so popular as a holiday gift. In fact, gift cards are at the top of most shoppers’ lists for the ninth year in a row according to the National Retail Federation, with nearly six in ten consumers hoping to receive one as a gift. But for all of their plusses, there are some potential “gotchas” to look out for when buying and using gift cards. The Wisconsin Department of Agriculture, Trade and Consumer Protection asks both card buyers and recipients to take steps to en...